Fitness and Health

Credentials That Matter: Why Certified Personal Trainers Stand Out

June 04, 2024

Woman next to personal fitness trainer at the gym

Do you have a passion for health and fitness? Have you considered pursuing a career as a fitness trainer or personal trainer? In doing so, you could enjoy the rewarding work of helping others achieve their fitness and wellness goals.

When it comes to becoming a fitness instructor or personal trainer, you don’t necessarily have to be certified. However, obtaining your personal fitness instructor certification can help you stand out from others in the profession while enhancing your skills and knowledge.

The Growing Demand for Certified Trainers

Across Canada, the United States, and numerous other countries, there is a growing demand for personal fitness instructors who have gone through the process of becoming formally certified. This is especially true as people become increasingly health-conscious and seek assistance from personal trainers to help achieve their goals. Clients want to hire the most reputable and knowledgeable trainers—and certification can offer them some added reassurance and peace of mind.

Benefits of Hiring Certified Trainers

There are a range of benefits to hiring a certified personal trainer, fitness goals, or wellness coach. For starters, these professionals will have unrivaled expertise when it comes to preventing injuries and designing fitness plans that keep clients safe. Rather than issuing generic fitness plans, certified trainers have the experience and knowledge needed to custom-tailor plans to meet a client’s exact needs and goals.

Trainers who have received a formal health certificate or personal trainer certificate are also more likely to have received specific training on keeping clients motivated and accountable, helping them more readily achieve their short- and long-term goals.

The Significance of Certification in the Fitness Industry

If you’re thinking about entering the field of fitness training or personal training, then you may be wondering how much it really matters to get certified. In reality, it’s more important than you might think.

Defining Certified Personal Trainers

What exactly is a certified personal trainer, anyway? In Canada, a certified personal trainer or fitness instructor is a professional who has gone through specific training and acquired hands-on experience to pass a certification exam or similar assessment. In addition, many certifications require trainers to pay a fee and renew every so often. In certain scenarios, renewal may also require additional professional development or continuing education.

Industry Growth and Demand in Canada

You can read more about the increasing demand for certified personal trainers on the Government of Canada Job Bank website. In general, though, the outlook for certified personal trainers throughout the country is expected to grow moderately across all regions.

Building Trust With Certifications

Having a personal training certification can also help professionals who are still relatively new to the field build trust and credibility. This, in turn, could make it easier to find employment or to land new clients—as employers and independent clients may be more likely to trust a personal trainer who has gone through the certification process.

Types of Personal Trainer Certifications

Even once you’ve decided to become a certified personal trainer, you’ll need to do some additional research. This will involve comparing different certification options and determining which is best for your needs and goals.

Comparing Certification Bodies

There are numerous reputable certification bodies in Canada, with some of the most popular including:

  • Canfitpro
  • Canadian Fitness Education Services (CFES)
  • Certified Professional Trainers Network (CPTN)
  • Canadian Society for Exercise Physiology (CSEP)

Popular Certifications in Canada

There are various certification bodies, each offering different certifications. For example, CFES offers certifications in personal training, weight training, and fitness knowledge. Perhaps the most popular individual certification, however, is Canfitpro. With more than 20,000 members, this certification is the largest in the country.

Choosing Between Online and In-Person Courses

As you explore your options for getting certified as a fitness trainer, you’ll also need to decide whether in-person or online classes are best for you. Some students may benefit more from hands-on experience, whereas others may enjoy the flexibility and versatility of a fitness instructor course online. In some cases, a hybrid program option may be available that combines the benefits of each.

Benefits of Hiring a Certified Personal Trainer

These days, fitness centers and private clients alike tend to lean toward hiring personal trainers who have at least one formal certification under their belt—and for good reason.

Safety and Injury Prevention

Part of preparing for a certification exam is taking classes and learning about the importance of safety and injury prevention during exercise and other physical activity. A certified trainer will be able to follow industry-accepted best practices for staying safe while performing exercises and working toward goals.

Tailored Workouts for Better Results

Certified personal trainers also have extensive knowledge of building customized wellness plans for clients from all walks of life. This means considering a client’s current fitness levels, goals, health conditions, and other factors to create a tailored plan that yields real results.

Accountability and Motivation

Finally, certified fitness coaches have specialized training and experience in keeping clients motivated and accountable. They know exactly what to say and do to keep clients on track or help them get back on track as needed.

How to Choose the Right Certified Personal Trainer

So, what are today’s clients looking for when they hire a certified personal trainer or fitness instructor? There are a few factors to keep in mind.

Factors for Selecting a Trainer

First and foremost, clients want to find a personal trainer they “click” with because they’re going to be spending a lot of time with this person. For instance, it’s not uncommon for a female client to prefer a female trainer, or for a male to seek another male trainer.

Reviewing Testimonials and Reviews

Clients will take the time to carefully research trainers, reading reviews and testimonials in-depth before making a decision. This is why it’s so essential for trainers to have a strong online presence that includes not just a website but also active social media pages.

Tips for Consultations and Questions

Certified personal trainers and fitness instructors are usually expected to provide free consultations for potential clients. When preparing for a consultation, it’s a good idea to ask your client to fill out a brief questionnaire or survey so you can get to know them and their goals and get a better feel for whether or not you’ll be a good fit.

The Future of Personal Trainer Certification

As demand for certified personal trainers continues to increase throughout Canada and beyond, now is also an ideal time to consider what the future might hold for the fitness and personal training industry.

Trends in the Fitness Industry

One of the biggest emerging trends in recent years is the use of wearable fitness devices, which can track everything from heart rate to steps taken to calories burned. With so much data being readily collected, it’s easier than ever for personal fitness instructors to gain valuable insights into their clients’ exercise performance, physical activity, and much more. This is especially true for clients who voluntarily share their wearable device data with them.

Over the past few years, more clients have also begun ditching the gym in favor of at-home workouts. With this in mind, personal trainers must be prepared to adapt and meet clients in their own homes.

Continued Education and Development

The fitness and wellness industry is constantly changing and innovating, which is why personal trainers need to be fully committed to continuing their education and pursuing professional development opportunities whenever possible. This way, they stay on top of the latest innovations and trends while remaining as competitive as possible.

Impact of Technology on Certification

Technology has also made it logistically easier than ever to get certified as a personal trainer or fitness trainer. While most certification programs require some kind of in-person component, many core classes can be taken entirely online. This makes fitness education accessible for those who want to pursue a career in the industry.

Frequently Asked Questions:

What is the benefit of becoming a certified personal trainer in Canada?

Becoming a certified personal trainer in Canada can help you stand out from other professionals, which may make it easier to find clients or get hired. Likewise, being certified can reduce your insurance costs.

What is the Canfitpro certificate?

A Canfitpro certificate is a personal training certification offered by Canada’s largest certifying body.

How long does it take to get certified?

How long it takes to get certified ultimately depends on a number of factors, including the specific certification you’re pursuing and the program curriculum. Some programs are designed to be completed in as little as a few months, whereas more comprehensive programs may take one to two years.

Do I need a background in fitness to get certified?

You don’t necessarily need a strong background in fitness or exercise to become a certified personal trainer, as the training courses and hands-on experience will help you improve those skills. However, it certainly doesn’t hurt to have some background in exercise and fitness to get started in this field, in addition to a passion for helping others achieve their wellness goals.

How often do I need to recertify?

Most certifications need to be renewed periodically, though the frequency of renewal can vary from one certification to the next. Some need to be renewed annually, whereas others may not need to be renewed for several years or more.

Earn a Health & Fitness Certificate Today

A lot goes into finding success and making a name for yourself as a personal trainer, wellness coach, or similar role. At the end of the day, one of the best things you can do to help you stand out among others in this competitive field is to seek personal fitness instructor certification.

At Medix College, we’re proud to offer a dedicated health and fitness certificate program that can be completed in as little as 21 weeks. Unlike pursuing the CanFitPro certification alone, our program provides comprehensive hands-on training, real-world experience, and personalized support to ensure you’re fully prepared for a successful career in the health and fitness industry. This program covers the topics you need to earn your Canfitpro certification as well—including nutrition, anatomy, fitness assessment, and more. Plus, it is offered in a hybrid format so that you can take some fitness instructor courses online and at your own pace.

Connect with our admissions team today to learn more about Medix College’s health and fitness certificate, or download a course outline on the program page.

Visit Our Blog Directory